In the November issue of Playthings, Mary Couzin states that in the same way that actors, performers and even chefs can become celebrities (and develop their own following), toy designers can become marketable. commodities.
Properly marketed toy designers can develop their own followings in the same way that millions flock to read a favorite author's new book.
http://www.playthings.com/article/CA6704027.html
Keeping this in mind, it seems logical that finding ways to collaborate with other artists would be a great boon to the independent toy designer. By developing a basic concept similar to Kid Robots popular Do It Yourself Toys both parties will be able to benefit from increased market.
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